FULLER CORPORATION MEMORANDUM
TO: SHARON MCFARLAND
FROM: JASON, CHEN-CHENG WANG
SUBJECT: RECOMMENDATION FOR ACTIONS ON RESISTOLEROS PROBLEM
DATE: 12/27/2006
My opinions for the Resistol problem are as following:
First of all, we produce Resistol for household purpose rather than drug purpose. Just as people do not cease oil production for people using oil bombs, so we do not stop Resistol production for people sniffing glue. It is not a problem of our product but the society. Many factors have triggered glue-sniffing in Latin American countries including social and economic disorder which not only created a high proportion of homeless children but also failed to establish related safety standards to control adhesives.
Secondly, educate the customers might process relatively slow to improve this situation. We should suggest the company to start from adding warning signs to our products such as “Glue-sniffing causes physically disable.” Moreover, the company should also educate store owners to be aware of the potential glue-sniffing consumers. Furthermore, the company should make a significant part of the donation to support Not-for-Profit Organizations which help to improve social and economic conditions in the Latin American countries.
Less but not least, I do think we will fall in the situation that alienating Kativo executives by interfering with the hands-off policy because it seems reasonable for a parent company to suggest its subsidiary.
No comments:
Post a Comment